Author Guidelines

Author Guidelines

1. MAIN MANUSCRIPT.
   This should consist at least "Introduction", "Literature Review", "Methods", "Discussion and Conclusions". In certain occasion, the "Literature Review" could be merged into the "Introduction". We expect the author(s) to constrast and compare their results with previous studies, explaining the limitation of their study and suggestion for future studies in the "Discusion and Conclusions". We also expect the author(s) to highlight social (if any), managerial, and scientific relevances of their research in the last part of "Discussion and Conclusions".
2. We encourage author(s) to use a reference manager to manage bibliographic and citation format of the manuscript. The author(s) could use Mendeley, Jabref, Zotero, or other reference managers. There is no preference for certain citation format but the format should be consistent throughout the manuscript. 
3. Articles that do not use the template format as specified will automatically be rejected by the editorial team.
4. COVER LETTER. Please submit the main manuscript along with a cover letter to the editor in a seperate document. The letter explains why Jurnal Manajemen Pemasaran should consider your manuscript for publication, and what are social (if any), managerial, and the scientific relevances of the manuscript. Any submission WITHOUT a cover letter will be REJECTED immediately.
5. All submitted articles will go through a peer review process. All decisions regarding whether or not an article is accepted are the right of the editorial team without the need to provide reasons if the author's article is rejected.
6. The author declares the authenticity of the submitted article. All violations of the authenticity of submitted articles are the full responsibility of the author.
7. Articles that are declared accepted for publication will be given a Letter of Acceptance (LoA) from the editor. The LoA will contain the terms and conditions along with the article publication date.